Anyone who follows the account can post or publish Reels on Instagram. This often leads to awkward questions. To address this issue, Instagram has introduced the ability to view posts and reels individually for people in your close friends list. With the launch of this new feature, only selected people will be able to see Instagram users’ posts and Reels.

Instagram says it can now use the Close Friends feature to post stories and notes individually to specific people. This time you also have the option to view posts and reels individually. This allows users of public Instagram accounts to easily post stories, notes, and posts and reels to specific group members.

Meta CEO Mark Zuckerberg announced on his Instagram channel that the reach of Instagram feeds and reels of close friends is expanding. This allows you to display separate posts and reels for specific people.

For certain groups, the "Close Friends" option must be selected from Instagram's audience list before publishing posts and reels. However, this new feature will not be available if the "Close Group" option is not selected on Instagram.